Custom Services

|

Custom Services |

Thoughtful design for brands that live with purpose.

A brand isn’t just how you look, it’s how you make people feel. Whether you’re building something from scratch or elevating what already exists, every service here is crafted to bring clarity, consistency, and calm to your visuals. The kind of design that helps your brand breathe and belong.

The Brand Atelier

This is our most immersive and collaborative offer built for founders who want more than a logo. We start with strategy, dive into the essence of your brand, and bring it to life through visual identity and creative direction designed to last.

Inclusions:

  • Brand discovery questionnaire

  • 1:1 strategy session

  • Mission, vision, values, tone of voice

  • Brand Strategy & Creative Direction + 2 x Moodboards

  • Primary logo, secondary logo, alternates, and submarks

  • Typography and colour system

  • Real-world mockups

  • Final files (JPG, PNG, PDF, SVG) + Colour Code Breakdown

  • Optional brand guidelines (add-on)

Digital & Print Marketing Collateral

Design That Lives Beyond the Logo

Your visual identity is in place, it's time to bring it to life. From packaging and printed materials to digital assets and social campaigns, I design cohesive collateral that keeps your brand consistent, elevated, and unforgettable across every touchpoint.

Print Collateral

  • Menus (dine-in, takeaway, spa, treatment)

  • Brochures or service booklets

  • Product packaging and labels

  • Thank you cards & gift cards

  • Swing tags / hang tags

  • In-room compendiums or spa guides

  • Postcards or promo flyers

  • Stationery (letterheads, notepads, etc.)

  • Branded envelopes or mailers

  • Event invitations / signage

Digital Collateral

  • Social media graphics (launches, quotes, promos, testimonials)

  • Instagram Story templates

  • Email newsletter design (Klaviyo, Mailchimp, etc.)

  • Lead magnet PDFs (free downloads, guides, checklists)

  • Branded digital ads (static or animated)

  • Website banners / homepage graphics

  • Canva templates (editable for client use)

  • Pitch decks or investment presentations

  • Online booking guide visuals

  • Brand announcement graphics (e.g. “now open,” “rebranded,” etc.)

Website Design

If you're a boutique business, wellness retreat, lifestyle brand, or online store looking to elevate your online presence without drowning in complexity this service is made for you.

I design clean, strategic websites using Squarespace, ShowIt, or Shopify (with developer support when needed), tailored to suit brands who value aesthetics, clarity, and conversion. From booking systems to online shops, I help you feel proud of what you’re sharing online and give your customers an experience they’ll trust.

  • Full website design on Squarespace, ShowIt, or Shopify

  • Online stores with product variations, shipping & discounts

  • Booking system setup (e.g. Acuity, Squarespace Scheduling)

  • Page layout strategy & content hierarchy

  • Light copy refinement with AI-assisted support

  • Custom fonts, logos, and styling with code injection

  • Mobile optimisation and responsive design

  • Third-party integration (Instagram, Mailchimp, Klaviyo etc.)

  • Basic SEO setup (page titles, descriptions, image naming)

  • Website launch support and handover guide

  • Ongoing maintenance & retainer options post-launch

Ongoing Design Support

The Essentials

$1,200/month

Perfect for emerging brands who need consistent visual support.

  • Up to 10 design hours/month

  • 1x content check-in call/month

  • Priority turnaround (2–4 business days)

  • Services may include:
    - Social graphics (up to 6 per month)
    - Email graphics (1–2)
    - Web banners or pop-ups
    - Minor packaging updates

The Collective

$2,000/month

Ideal for brands running frequent promos, launches, or seasonal collections.

  • Up to 18 design hours/month

  • 2x strategy or content calls/month

  • Priority access & direct messaging

  • Services may include:
    - Campaign visuals (email, web, socials)
    - Print collateral (flyers, menus, brochures)
    - Packaging updates or limited edition SKUs
    - Light website edits or landing page design

Atelier Retainer

Custom Quote

For high-growth brands needing close creative collaboration.

  • Custom design hours

  • Weekly meetings (optional)

  • Visual direction for campaigns

  • Art direction or brand consulting

  • Creative concepting and layout support

  1. Full brand identity packages (see The Brand Atelier)

  2. Video editing or motion graphics

  3. Development or coding-heavy work. (Although I’ll liaise with your team or developer to ensure cohesion.)

What’s Not Included:

After something else?

After something else?

Your brand deserves design that speaks volumes.
Let’s build something that sells and stuns.