Launch with Confidence

☆

Launch with Confidence ☆

The Brand Atelier

Joie De Vivre

A Premium Brand Identity That Converts

If you're a kind founder, CEO, or director ready to revamp your brand you're in the right place. I craft premium, niche-specific brand identities designed not just to look good, but to drive real sales.

Does This Sound Familiar?

You’re overwhelmed trying to find the right designer — someone who actually gets your vision and your market.

You don’t feel confident sharing your brand because it just doesn’t reflect the level of your business.

Your branding feels inconsistent or outdated, and honestly… a little embarrassing.

You’ve put in the work. Your business deserves to look as good as it performs.

Most lifestyle, wellness, and boutique brands are amazing at serving their clients and building meaningful offers, but struggle with translating that magic into a visual identity that actually sells.

And when you don’t have a plan to build a brand that aligns with your value and converts you:

  • feel unsure every time you send someone to your website

  • waste time second-guessing design choices or hiring the wrong people

  • stay stuck with a brand that doesn’t reflect the quality of your work

“I’ve met founders with far better products and services than the big brands - but their visuals didn’t reflect their quality. I knew I could change that with thoughtful, intentional design that elevates and connects.”

Branding That Matches the Business You’ve Built

Meet The Brand Atelier.

The Brand Atelier is a service package designed to help boutique brands build a premium brand identity that converts.

I work with:

  • brands who’ve outgrown DIY

  • businesses with product–market fit

  • teams ready to invest in design who want to finally show up with branding that matches the level of their work.

What you’ll walk away with

✧ A visual identity you’re proud to share, one that speaks directly to your ideal audience.

✧ A clear, easy-to-follow brand strategy & creative direction guide to keep your visuals consistent everywhere.

✧ A complete library of brand assets and file types ready to use across digital, print, packaging, and more.

✧ The confidence (and clarity) to launch bigger. Past clients have gone on to release full campaigns with increased engagement and sales.

Meet Amber

Meet Amber

Hi there, I’m Amber, and I’m a multidisciplinary designer on a mission to help boutique brands build premium, conversion-ready visuals, from brand identity to packaging, campaigns, and everything in between. With 15+ years of international experience, I combine strategy and simplicity to create design that actually moves the needle.

How it Works

  1. Book a free consultation call
    We’ll chat about your goals, audience, and what your brand needs to grow.

  2. Fill out your brand questionnaire
    This gives me the insight I need to craft strategy, voice, and visuals that align with your business.

  3. I build your custom brand strategy + identity
    You’ll receive a complete creative direction guide, logo concepts, and visual assets.

  4. Launch with confidence
    You’ll walk away with a brand you love — ready to apply across every touchpoint.

  • "Amber is amazing!! She saw my vision before I even saw it and designed my logo and brand. She is very professional and super friendly. Highly recommend and will continue to work with her!"

    - Yvette, Finding Vettey

  • "So happy we found Amber to do our branding. First time using a designer and we feel so lucky and blessed to have been able to work with her. Amber's style exactly fitted our brand. Amber was very consistent, communicated very well and daily, met all deadlines and gave brilliant direction / feedback on our branding that I felt I learnt many new things. The final branding is absolutely amazing and we are over the moon with it. She's very professional and her style is amazing. I would highly recommend Amber."

    - Anton, Blanklines

  • "Amber listened to what I wanted and was able to translate that into examples of a logo and branding. She also listened to all my comments and made changes accordingly. Amber really helped me gain clarity on my branding and she went above and beyond to make sure I was satisfied. I would highly recommend her."

    - The Quiet Social Club

  • "I needed a talented designer to take on a logo project at short notice and thankfully, we came across Amber and hired her after seeing her work. The end result is excellent, we had as many variations as we needed and all of them were high enough quality to be the finished article. Amber communicated well throughout, presented everything very professionally and created extra design assets that we needed for our project. If you are after high quality, professional design done right, I would recommend Amber and will hire her again (if she is available) for future work."

    - Software Creation Academy

Launch with Confidence

☆

Launch with Confidence ☆

The Brand Atelier

What to Expect

  1. Free Consultation Call
    We chat through your goals, identify any missed opportunities, and make sure we’re the right fit.

  2. Deep-Dive Brand Questionnaire
    You’ll fill out a custom questionnaire that pulls out your vision, voice, audience, and more.

  3. Strategy + Creative Direction PDF
    I translate your responses into a detailed 30+ page guide with moodboards, tone of voice, buyer journey, mission, values, and vision.

  4. Logo Concepts + Visual Direction
    You’ll receive two logo concepts complete with fonts, colors, mockups, and sample social grid layouts.

  5. Final Files & Brand Toolkit
    Once approved, you get all logo files in JPEG, PDF, PNG, and SVG, plus a breakdown of your brand colors. (Fonts must be sourced separately due to licensing.)

The Brand Atelier
$4,000.00

The Brand Atelier isn’t for everyone…

✔️ You’re right for The Brand Atelier if:

  • You’ve outgrown DIY and are ready to invest in premium branding

  • You want a brand that feels elevated, intentional, and conversion-focused

  • You value collaboration, clarity, and clear communication

  • You’re looking for more than just a logo — you want a full identity system that grows with you

🚫 The Brand Atelier isn’t for you if:

  • You just need a quick logo refresh or a one-off graphic

  • You’re not ready to commit time and energy to the strategy process

  • You want something fast, cheap, or trend-based

  • You don’t believe branding impacts business results

Frequently Asked Questions

  • Typically 3–6 weeks, depending on how quickly you respond to feedback and requests. The more responsive you are, the smoother it flows.

  • A 35-30 page Creative Direction & Brand Strategy Booklet, this details your target market, buyer journey, mission, tone of voice and mroe.

    You’ll receive all the essential file types — JPEG, PDF, PNG, SVG — so you can use your branding across digital, print, signage, embroidery, and more.

    A colour code breakdown PDF which also provides clear details on which file format is suitable for which platform.

  • Absolutely. Every client I’ve worked with has been thrilled — and in one case, even tipped extra out of pure appreciation. This isn’t just design — it’s a brand foundation built to grow your business.

  • It’s a 30+ page guide that outlines your brand’s core: mission, values, tone of voice, buyer journey, and target market. It helps you stay consistent across platforms. (Note: this is not the same as branding guidelines — that’s a separate add-on.)

  • No — I’m a strategic designer, not a pixel pusher. I don’t offer hourly work, and revisions are kept to a minimum of three to keep the process focused and efficient.

  • Not a problem at all! It is an additional cost because it’s a tailored document outlining absolutely everything to do with your brand using your new brand’s look and feel.

    Just let me know when you select The Brand Atelier and I will organise Guidelines for you. Flat fee of $1,200

Still have Questions?